Don’t aim for fame and fortune.

Don’t aim for the adulation of the masses.

Don’t aim to be recognised in the street.

Don’t aim for overnight success.

Don’t take short-cuts.

Don’t give up after one (or 100) failures.

Just do what you do really well, every single day.

Aim for excellence.

Aim for consistency.

Look for opportunities to add value to your team, your clients, your field.

Look back on your portfolio with pride and satisfaction.

Aim for a job well done.

That will be enough.

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